Sexy Little Script Spotting:

Puerto Rico Grand Opening!!!

CCAD NEWS: Sexy Little Script

Thank you Katlin McNally for such a great write-up on Columbus College of Art & Design's News Blog!

sexy little script

Well, it all began about 7 months ago... I was asked by my creative director to create a font for Victoria's Secret. This was truly a labor of love (most days). I didn't realize how hard it could be to generate a script font until now. I definitely couldn't have done it without the tremendous help of Erin Masur's pretty handwriting and Kelli Robinson's wonderful support. The best part about this font is how easily accessible the brand's graphics can be via the glyphs. We can continuously add new elements to the font for each new campaign, which is pretty nice too. No more chasing down people for files, hurray! My personal favorite is the supermodel signatures and kisses. Those are all real! Enjoy, xxoo!

She's got some awesomely great points!!!

Excerpt from Jessica Hische's Blog:

Don’t be a dick.
If you are friendly and enjoy talking to new people, you will hands-down have an easier time promoting yourself and getting work than folks that are not (sorry anti-socialites, but it is true). The truth is, it doesn’t matter how talented you are, if you are a total a-hole or incapable of talking to other human beings, it will be a massive struggle for you to get repeat clients or even to secure clients first time around. So much of the design and illustration industry is building relationships with people. It’s a bit different for illustrators than designers, (illustrators tend to not meet most of their clients face to face nowadays), but nonetheless, if you are personable the chances that an art director will want to hire you / work with you are way higher than if you aren’t. Imagine if you had to put together your own “dream office environment”. Who would you populate it with? At first you might think to take the most talented folks you know, stick them in a room together, and wait for the magic to happen, but you would ultimately be disappointed with the results. You need a good team dynamic, you need people that can keep their egos in check, and most importantly you need people that you generally want to be around if you’re going to be spending 9 (16) hours a day with them.

Hische's Original Blog Post

One of my favorite points from this post. 

Also, she's not too shabby at typography (and by this I mean freakin' stellar). 

I must say I definitely admire her work & hope someday mine will reach the level hers has. 

I wish that 'someday' would be today or I can pencil in tomorrow too. :P

World Wildlife Fund Ads

This ad series are for my Advertising and Graphic Design Class. We are doing cause campaigns and I chose the World Wildlife fund. I am advertising towards parents to adopt a wild animal for their children.

my alphabet!

it was definitely an act of love... making all those letters by hand and stitching them together to stay in the shape was ridiculous! i cheated a bit using clear nail polish to keep shape also. this is a project that I've been wanting to do for sometime now and it became possible due to the fact that i had to make alphabet from 'found' objects for advanced typography.